Client
Sarvis Creek Partners
Services
Branding and Website
Year
2023
Adam Sherry started Sarvis Creek Partners to create, invest in, and advise early-stage companies in the travel, hospitality, and real estate sectors. SCP invests in concept phase, pre-seed, and seed rounds of startup companies, and also provides advisory/consulting services focused on areas like culture and organizational development, growth strategies, sales and marketing, and customer experience.
SCP had gotten by without a logo or website for the first years of business since most of their business came through word of mouth. However, to grow and have a legitimate online presence, a brand and website became necessary.
It was important that the namesake, SCP was incorporated in some way in to the logo mark. The logo also needed to appeal to start up Founders and incorporate teal greens and shades of blue.
Our intial logo concepts were narrowed down to these two concepts:
After one more round of revisions, we finalized the new Sarvis Creek logo and applied it to a brand new Webflow site.
Upon completion, Adam gave this testimonial, “I was in need of some new branding/website design and was referred to Jess / A& A by a partner of mine that insisted Jess was “the best”. He was right, I could not be more impressed with Jess and her team. From the initial conversations where I vaguely and cryptically tried to convey what I was looking for, she impressively processed what she heard, and translated it into beautifully crafted drafts. From there we efficiently homed in on winning logo and web design options that nailed every specific detail we discussed along the way. Jess is not only great with thoughtful design/aesthetics, she also genuinely understands your business objectives and constructively offers feedback on copy/positioning that is super helpful. I am so happy with the process and end-product Jess produced, and will definitely be looking to her for future design and branding needs.”
